Entrepreneurship - Competency
Definition: Entrepreneurship is the ability to recognize opportunities, envision new possibilities, and innovate in ways that create meaningful value for the organization. It involves navigating uncertainty with confidence and strategic insight, using independence, resourcefulness, initiative, and sound business judgment to move ideas from concept to execution. Entrepreneurial managers build strong relationships, influence others, and continually improve systems and themselves while persistently advancing opportunities despite obstacles. Ultimately, Entrepreneurship is defined by the courage to take risks, the discipline to deliver results, and the commitment to cultivate an enterprising, customer‑oriented environment where new ideas can thrive.
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360-Feedback Surveys Measuring Entrepreneurship:
Survey 1 (4-point scale; Competency Comments)
Survey 2 (4-point scale; Competency Comments)
Survey 3 (5-point scale; Competency Comments)
Survey 4 (5-point scale; radio buttons)
Survey 5 (4-point scale; words)
Survey 6 (4-point scale; words)
Survey 7 (5-point scale; competency comments; N/A)
Survey 8 (3-point scale; Agree/Disagree words; N/A)
Survey 9 (3-point scale; Strength/Development; N/A)
Survey 10 (Comment boxes only)
Survey 11 (Single rating per competency)
Survey 12 (Slide-bar scale)
Survey 13 (4-point scale; numbers; floating anchors)
Survey 14 (4-point scale; N/A)
What is Entrepreneurship?
Entrepreneurship is the ability to recognize opportunities by spotting problems that need to be solved, identifying issues that require attention, and envisioning new possibilities that others may overlook. It begins with innovation and value creation--conceiving and launching new products, services, and approaches that strengthen the organization's capabilities, meet real business needs, and generate meaningful impact. This work is guided by a compelling vision, reinforced by strategic insight, and sustained by the capacity to handle uncertainty with balanced judgment, confidence, and forward momentum even when outcomes are unclear.
Entrepreneurship also depends on personal qualities that drive progress: persistence in the face of shifting conditions, independence in evaluating opportunities and challenging conventions, and resourcefulness in finding creative ways around barriers. It thrives on strong interpersonal relationships that build trust, encourage open input, and energize people around new ideas. Through initiative, business acumen, and authentic influence, entrepreneurs mobilize others, cultivate early-stage ideas into viable opportunities, and adapt strategies to changing environments.
Finally, entrepreneurship is a disciplined commitment to risk taking, entrepreneurial thinking, and continual improvement, supported by high learning agility and the ability to adjust based on real-time feedback. It requires translating strategic concepts into actionable steps, coordinating execution, and taking responsibility for outcomes. At its core, entrepreneurship is defined by the drive to deliver results--creating solutions that differentiate the organization, advance its mission, and turn promising concepts into measurable, market-ready achievements. Core Components of Entrepreneurship
- Recognizes Opportunities: Recognizes Opportunities focuses on an employee's ability to see what others miss--spotting unmet needs, emerging trends, hidden problems, and potential improvements before they become obvious. It is fundamentally about perception, insight, and early identification: noticing issues that need to be addressed, seeing potential in difficult situations, and translating signals in the environment into actionable possibilities.
- Innovates: Innovates is about creating something new in response to those openings--designing novel products, services, processes, or approaches that expand capabilities and strengthen the organization's competitive position. It involves generating original ideas, championing new offerings, and transforming concepts into forward-looking solutions that succeed in the marketplace.
- Value Creation: Value Creation is about turning ideas into tangible, sustainable business impact. It focuses on developing offerings that generate revenue, strengthen the organization's value proposition, and meet real customer or business needs.
- Vision: Vision is about imagining what the future could look like and helping others see it clearly. It involves articulating compelling possibilities, spotting emerging trends early, framing why an initiative matters, and guiding people through the journey from idea to prototype to scalable solution.
- Handles Uncertainty: Handles Uncertainty is about how an employee functions when clarity is missing. It focuses on staying composed, making progress, and making sound judgments when information is incomplete, conflicting, or rapidly changing.
- Strategic Insight: Strategic Insight is about how an employee thinks strategically within that uncertainty. It focuses on evaluating ideas through long-term organizational goals, understanding competitive dynamics, and selecting initiatives that strengthen the organization's strategic position.
- Persistent: Persistent describes how an employee continues moving forward despite obstacles, delays, ambiguity, or adversity. It is about sustained effort, resilience, and the determination to keep progressing even when results are slow, conditions shift, or challenges multiply.
- Independence: Independence describes how an employee initiates and drives work on their own, without needing direction, reassurance, or established pathways. It emphasizes self-direction, original thinking, and the willingness to deviate from norms or conventions when a better approach exists.
- Resourcefulness: Resourcefulness is about finding a way forward using whatever is available. It focuses on creatively solving problems, repurposing existing capabilities, securing needed resources, and turning promising ideas into viable, commercially successful offerings.
- Interpersonal Relationships: Interpersonal Relationships is about working effectively with people to advance entrepreneurial efforts. It emphasizes building trust, collaborating across departments, inviting diverse perspectives, maintaining open communication, and creating an environment where others feel safe contributing ideas or concerns.
- Initiative: Initiative is about taking action proactively -- stepping forward before being asked, driving ideas into motion, and pushing work ahead even when the path is unclear. It emphasizes personal drive, early movement, and the willingness to lead new efforts, tackle difficult assignments, and transform how work gets done.
- Business Acumen: Business Acumen is about making smart, strategically aligned decisions that ensure entrepreneurial efforts create real, sustainable value. It focuses on understanding markets, customers, competitive dynamics, financial implications, and the stages of business development.
- Confidence: Confidence is about an employee's inner belief -- belief in themselves, in their vision, and in their ability to navigate uncertainty and lead others through it. It shows up as clarity of purpose, steadiness during transitions, and the ability to help teams stay motivated when ideas are untested or conditions shift.
- Risk Taking: Risk Taking is about an employee's willingness to act boldly in uncertain or high-stakes situations. It focuses on balancing risk and reward, stepping outside comfort zones, experimenting with unconventional approaches, and making decisive moves even when information is incomplete.
Why is Entrepreneurship Important?
Entrepreneurship is important in a company because it fuels innovation, adaptability, and long-term relevance in a constantly shifting environment. Entrepreneurial employees spot emerging opportunities, identify problems that need solving, and bring forward new ideas that strengthen the organization's portfolio and create meaningful value. This mindset helps companies avoid stagnation by encouraging experimentation, calculated risk taking, and the ability to navigate uncertainty with confidence and strategic clarity. In fast-moving markets, that combination of opportunity recognition and innovation becomes a core competitive advantage.
Entrepreneurship also strengthens organizational execution and culture. People who think entrepreneurially take initiative, persist through obstacles, and mobilize others around compelling ideas, creating momentum that pushes the company forward. They combine business acumen, resourcefulness, and learning agility to turn early-stage concepts into real solutions that deliver measurable results. Over time, this builds a culture of continual improvement--one where teams are empowered to challenge assumptions, improve processes, and create differentiated products and services that keep the organization ahead of its competitors. What are key aspects of Entrepreneurship?
- Recognizes Opportunities
- Innovates
- Value Creation
- Vision
- Handles Uncertainty
- Strategic Insight
- Persistent
- Independence
- Resourcefulness
- Interpersonal Relationships
- Initiative
- Business Acumen
- Confidence
- Influence
- Risk Taking
- Entrepreneurial Thinking
- Continual Improvement
- Learning Agility
- Execution
- Delivers Results
How can I improve my Entrepreneurship?
- Recognize Opportunities: Strengthen your opportunity recognition by training yourself to notice problems, gaps, and emerging needs. Make it a habit to ask "what's missing here?" or "what could work better?" in everyday situations.
- Innovate: Build your innovation muscle by experimenting with small, low-risk ideas regularly. Treat each experiment as a learning cycle rather than a pass/fail test, and look for ways to extend your team's or department's capabilities.
- Be Strategic: Develop strategic insight by connecting your ideas to long-term organizational goals. Practice evaluating concepts not just for novelty, but for how they create value, differentiate the organization, or support future growth.
- Tolerate Uncertainty: Increase your comfort with uncertainty by taking action before everything is perfect. Start with partial information, make a thoughtful first move, and adjust based on what you learn along the way.
- Show Initiative: Strengthen initiative and independence by proactively pursuing ideas without waiting for permission. When you see an opportunity, outline a plan, gather resources, and take the first steps to move it forward.
- Learn: Deepen your learning agility by seeking out unfamiliar situations, stretch assignments, and real-time feedback. Use each new environment to refine your approach, adapt your communication, and expand your problem-solving range.
- Execute and be Accountable: Improve execution and results by breaking big ideas into clear, actionable steps. Prioritize what matters most, delegate when appropriate, and hold yourself accountable for delivering outcomes that make a measurable difference.
What are the benefits of Entrepreneurship?
Entrepreneurship benefits a company by making it more adaptable, innovative, and capable of turning ideas into meaningful value. When people think and act entrepreneurially, they help the organization stay competitive, responsive to customers, and resilient in the face of uncertainty.
- Drives innovation that keeps the organization ahead of competitors. Entrepreneurial thinking encourages new products, services, and approaches that expand capabilities and open new opportunities.
- Strengthens opportunity recognition across the company. Employees become more skilled at spotting problems, unmet needs, and emerging trends that can be turned into strategic advantages.
- Builds a culture of initiative and ownership. People take responsibility for moving ideas forward, reducing bottlenecks and increasing the organization's overall speed and agility.
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- Improves adaptability in uncertain or rapidly changing environments. Entrepreneurial teams make progress without waiting for perfect information, adjusting quickly as conditions evolve.
- Enhances value creation for customers and stakeholders. By focusing on meaningful impact, entrepreneurial employees develop solutions that differentiate the organization and strengthen its market position.
- Increases organizational learning and continuous improvement. Experimentation, feedback, and learning agility become part of everyday work, raising the performance of individuals and teams.
- Boosts execution and results. Entrepreneurs break big ideas into actionable steps, mobilize others, and deliver measurable outcomes that advance the company's goals.
Overall, entrepreneurship helps a company grow stronger, smarter, and more future-ready. It builds the mindset and behaviors that turn possibility into progress and progress into sustained success. What questions could you consider for including on a 360-degree feedback assessment regarding Entrepreneurship?
The questionnaire items below will measure competence in Entrepreneurship. These questions are grouped into different facets of feedback. When creating a 360-degree or other performance assessment, try to select one or two items from each group. 360-Feedback questions that measure Entrepreneurship
Recognizes OpportunitiesRecognizes Opportunities focuses on an employee's ability to see what others miss--spotting unmet needs, emerging trends, hidden problems, and potential improvements before they become obvious. It is fundamentally about perception, insight, and early identification: noticing issues that need to be addressed, seeing potential in difficult situations, and translating signals in the environment into actionable possibilities. This dimension is about awareness and discovery, the ability to recognize openings for value creation long before solutions exist.
- Looks for opportunities to make improvements.
- Identifies unmet customer needs.
- Able to recognize and capitalize on opportunities.
- Identifies solutions to problems.
- Recognizes and acts on opportunities.
- Sees opportunities where others see problems.
- Sees potential in difficult situations.
- Recognizes emerging trends and translating them into action.
- Identifies issues that need to be addressed.
- Identifies problems that need solved.
InnovatesInnovates is about creating something new in response to those openings--designing novel products, services, processes, or approaches that expand capabilities and strengthen the organization's competitive position. It involves generating original ideas, championing new offerings, and transforming concepts into forward-looking solutions that succeed in the marketplace. While Recognizes Opportunities identifies what could be, Innovates builds what will be, turning insight into tangible, differentiated outcomes.
- Creates forward-looking offerings that enhance the department's competitive edge.
- Creates new ideas about what (or how something) should be done.
- Develops new offerings that open additional avenues for departmental growth.
- Creates new products and services to expand the department's capabilities.
- Leverages creativity to produce solutions that succeed in the marketplace.
- Introduces new products and services that broaden the department's reach and impact.
- Designs novel products and services that position the department for new opportunities.
- Champions the creation of new services and products that drive departmental innovation.
- Builds innovative products and services that strengthen and expand the department's portfolio.
- Conceives and launches innovative solutions that extend the department's capabilities.
Value CreationValue Creation is about turning ideas into tangible, sustainable business impact. It focuses on developing offerings that generate revenue, strengthen the organization's value proposition, and meet real customer or business needs. This dimension emphasizes execution, commercial viability, and the ability to transform concepts into products, services, or improvements that create measurable value for the organization over time.
- Helps teams understand how small wins contribute to long-term value creation.
- Creates marketable products that meet business needs.
- Transforms emerging ideas into new offerings that expand the department's value proposition.
- Develops ideas into profitable products and services.
- Develops offerings that generate new revenue streams.
- Focuses on growing the business and identifying new opportunities.
- Identifies and develops new products and services that advance the department's strategic direction.
- Adds value by providing unique services.
- Creates value for the organization.
- Turns ideas into commercial successes.
- Pursues value-creating ideas even when they fall outside formal job boundaries.
- Makes decisions that support sustainable value creation, not just quick wins.
VisionVision is about imagining what the future could look like and helping others see it clearly. It involves articulating compelling possibilities, spotting emerging trends early, framing why an initiative matters, and guiding people through the journey from idea to prototype to scalable solution. Vision is about setting direction, inspiring belief, and identifying which opportunities are worth pursuing before the value is realized.
- Articulates a compelling vision of what could be achieved.
- Creates a vision in a way that resonates with different audiences.
- Has the vision to recognize which opportunities are worth pursuing and which are distractions.
- Communicates a vision of new possibilities in a way that energizes people to try new approaches.
- Identifies emerging trends, technologies, or customer needs early and positions the team to act ahead of competitors.
- Has the vision to see potential value in ideas that are still vague or unproven.
- Frames prototypes, pilots, and early tests as steps toward a broader strategic direction.
- Spots ideas, markets, or process improvements with potential impact.
- Frames entrepreneurial initiatives in a way that clarifies their long-term value.
- Helps teams navigate the transition from idea to prototype to scalable solution.
- Translates a high-level vision into actionable steps that guide innovation and execution.
- Helps others understand why a new initiative matters and what success might look like.
Handles UncertaintyHandles Uncertainty is about how an employee functions when clarity is missing. It focuses on staying composed, making progress, and making sound judgments when information is incomplete, conflicting, or rapidly changing. This dimension emphasizes comfort with ambiguity, the ability to avoid paralysis, and the skill of interpreting weak signals or emerging patterns without becoming stalled. In essence, it describes how someone operates in uncertain conditions--maintaining momentum, confidence, and solution-orientation even when the path forward is not fully defined.
- Is comfortable operating in an environment of uncertainty.
- Can work effectively in an environment of uncertainty.
- Uses strategic intuition and pattern recognition to make informed choices in uncertain or fast-moving environments.
- Treats uncertainty as an opportunity to gather insight rather than a barrier.
- Evaluates uncertain situations with a balanced view of potential upside and downside.
- Avoids analysis paralysis by choosing progress over perfection.
- Moves forward in uncertain situations without needing reassurance.
- Identifies patterns or emerging signals even when data is sparse.
- Stays steady, focused, and solution-oriented when others may feel unsettled.
- Makes sense of incomplete, conflicting, or rapidly changing information without becoming stalled.
Strategic InsightStrategic Insight is about how an employee thinks strategically within that uncertainty. It focuses on evaluating ideas through long-term organizational goals, understanding competitive dynamics, and selecting initiatives that strengthen the organization's strategic position. This dimension emphasizes commercial judgment, market awareness, and the ability to convert strategic ideas into meaningful outcomes that differentiate the organization. it describes how someone makes strategically intelligent choices--identifying which opportunities matter, how they fit into the bigger picture, and how they advance the organization's long-term success.
- Has a strategic awareness on how to promote the organization.
- Evaluates new ideas through the lens of long-term organizational goals.
- Selects ideas that not only are creative but also strategically meaningful.
- Selects initiatives that strengthen the organization's strategic position.
- Strengthens the organization's competitive position in the market.
- Converts strategic ideas into high-value commercial outcomes.
- Uses knowledge of industry trends, customer behavior, and competitive shifts to shape entrepreneurial decisions.
- Helps teams understand how an idea contributes to broader strategic outcomes.
- Identifies how new initiatives can set the organization apart from competitors.
- Positions the organization to benefit from changes before they fully materialize.
PersistentPersistent describes how an employee continues moving forward despite obstacles, delays, ambiguity, or adversity. It is about sustained effort, resilience, and the determination to keep progressing even when results are slow, conditions shift, or challenges multiply. This dimension focuses on endurance -- staying committed to goals, finding alternative paths when blocked, maintaining motivation over long innovation cycles, and refusing to quit when things get difficult. Persistence is about sticking with the work until the idea becomes reality.
- Is able to continue progressing in difficult times.
- Continues moving forward even when outcomes are unclear or risks are high.
- Works hard until the project is a success.
- Does not quit when faced with adversity.
- Avoids being pulled off course by competing priorities or shifting conditions
- Finds alternative paths when confronted with obstacles rather than stopping.
- Persists in the face of of obstacles and challenges.
- Stays committed to achieving goals despite hurdles and obstacles.
- Treats failures as information and uses them to refine the next attempt.
- Maintains motivation and drive throughout extended innovation efforts.
- Continues forward even in the face of adversity.
- Keeps initiatives moving even when results take longer than expected.
IndependenceIndependence describes how an employee initiates and drives work on their own, without needing direction, reassurance, or established pathways. It emphasizes self-direction, original thinking, and the willingness to deviate from norms or conventions when a better approach exists. This dimension focuses on autonomy -- taking action before being asked, using personal judgment to solve problems, and moving ideas forward based on one's own analysis rather than relying on others. In essence, Independence is about charting your own course rather than waiting for permission or guidance.
- Uses independent judgment to determine when to deviate from established practices.
- Identifies what needs to be done and takes action before being asked.
- Evaluates opportunities using independent reasoning rather than relying solely on the opinions of others.
- Defies conventions and the "normal" way of doing things.
- Is proactive in finding answers to problems.
- Works with a high degree of independence on projects.
- Moves forward on promising ideas without waiting for explicit instructions.
- Encourages others to think independently and explore alternative paths.
ResourcefulnessResourcefulness is about finding a way forward using whatever is available. It focuses on creatively solving problems, repurposing existing capabilities, securing needed resources, and turning promising ideas into viable, commercially successful offerings. This dimension is internally driven: it reflects an employee's ability to navigate constraints, optimize time and tools, and engineer solutions that keep entrepreneurial initiatives moving. Resourcefulness is about inventive problem-solving and making progress despite limitations.
- Finds unique ways to go around barriers to success.
- Translates innovation into offerings that achieve strong market performance.
- Finds resources necessary to complete tasks.
- Finds new applications for existing capabilities.
- Optimizes time and resources for entrepreneurial initiatives until they reach completion.
- Provides productive avenues for managers to make their contributions to the organization.
- Turns creative concepts into commercially successful ventures.
- Transforms promising ideas into viable, revenue-generating offerings.
Interpersonal RelationshipsInterpersonal Relationships is about working effectively with people to advance entrepreneurial efforts. It emphasizes building trust, collaborating across departments, inviting diverse perspectives, maintaining open communication, and creating an environment where others feel safe contributing ideas or concerns. This dimension is relational: it reflects an employee's ability to form alliances, gain support for new initiatives, and overcome organizational barriers through strong human connections. In essence, Interpersonal Relationships is about mobilizing people, not just resources, to move innovation forward.
- Excellent at managing relationships with stakeholders.
- Invites input from people with different backgrounds, expertise, or viewpoints.
- Knows when to listen to the advice of others.
- Builds cooperative relationships that help overcome organizational barriers.
- Shares success with others.
- Willingly accepts feedback from others.
- Works effectively with colleagues from different departments to move entrepreneurial projects forward.
- Establishes credibility and rapport so others feel comfortable supporting new or untested ideas.
- Builds confidence by being honest about uncertainties while maintaining a constructive tone.
- Creates an environment where people feel safe raising concerns or offering input.
- Keeps stakeholders informed about progress, challenges, and changes in direction.
InitiativeInitiative is about taking action proactively -- stepping forward before being asked, driving ideas into motion, and pushing work ahead even when the path is unclear. It emphasizes personal drive, early movement, and the willingness to lead new efforts, tackle difficult assignments, and transform how work gets done. This dimension reflects an employee's instinct to act: identifying emerging opportunities, removing obstacles, accelerating progress, and moving concepts into prototypes or early execution. In essence, Initiative is about creating momentum and ensuring that entrepreneurial ideas do not stall.
- Devotes a certain amount of time and effort to developing new business opportunities.
- Improves efficiency or reducing costs through innovative solutions.
- Steps forward to lead new initiatives when others hesitate or are unsure how to begin.
- Takes charge and creates opportunities.
- Takes early action to move promising ideas from concept into initial testing or prototyping.
- Undertakes difficult and challenging assignments.
- Seeks out challenging opportunities that stretch the organization's capabilities and opens new avenues for growth.
- Takes the initiative to complete tasks.
- Changes, revolutionizes, or transforms the approaches to how work is done.
- Proactively identifies emerging opportunities before being asked.
- Drives product development from concept to successful market introduction.
- Anticipates obstacles and initiates solutions before issues escalate or slow progress.
Business AcumenBusiness Acumen is about making smart, strategically aligned decisions that ensure entrepreneurial efforts create real, sustainable value. It focuses on understanding markets, customers, competitive dynamics, financial implications, and the stages of business development. This dimension reflects an employee's ability to evaluate ideas through a commercial lens, build viable business solutions, allocate resources wisely, and adapt the department to changing business conditions. Business Acumen is about choosing the right opportunities and shaping them into profitable, strategically meaningful outcomes.
- Able to adapt the department to changing business demands and climate.
- Cultivates ideas into sustainable business opportunities.
- Identifies the resources, partnerships, and capabilities needed to turn opportunities into profitable outcomes.
- Uses data, metrics, and business insights to guide entrepreneurial initiatives and measure their impact.
- Sets business policies and procedures.
- Makes decisions that balance innovation with financial viability and long-term sustainability.
- Understands the processes and various stages of business development.
- Evaluates new ideas through a clear understanding of market trends, customer needs, and competitive dynamics.
- Promotes department services throughout the organization.
- Establishes policies that encourage sustained growth.
- Builds actionable business solutions from early-stage ideas.
ConfidenceConfidence is about an employee's inner belief -- belief in themselves, in their vision, and in their ability to navigate uncertainty and lead others through it. It shows up as clarity of purpose, steadiness during transitions, and the ability to help teams stay motivated when ideas are untested or conditions shift. This dimension is internally anchored: it reflects self-assurance, resilience, and the ability to project calm conviction that encourages others to trust the direction being taken. In essence, Confidence is about the strength of the leader's mindset and how that steadiness supports entrepreneurial progress.
- Believes in themself.
- Exhibits a high sense of self-belief.
- Is confident in themselves and what they can do.
- Believes in their vision for the department/organization.
- Has clarity of purpose in their actions.
- Provides confidence and reassurance during periods of transition.
- Helps the team stay oriented even when plans must shift.
- Shows confidence in their actions.
- Is motivated by challenging situations.
- Highlights small successes to build confidence for a new direction.
- Helps teams stay confident and motivated when pursuing untested ideas.
InfluenceInfluence is about an employee's external impact on others -- their ability to persuade, energize, mobilize, and build momentum around innovative ideas. It focuses on shaping how people perceive opportunities, gaining buy-in, reframing challenges, and inspiring action across teams and stakeholders. This dimension is relational and motivational: it reflects charisma, communication, and the ability to rally people around new concepts or strategic shifts. Influence is about moving others, not just believing in oneself, and is essential for turning entrepreneurial ideas into collective action.
- Is a charismatic leader and innovator within the company.
- Persuades others to adjust procedures or expectations that hinder innovation.
- Helps people see the potential in ideas that are still emerging or ambiguous.
- Gains buy-in from peers, leaders, and partners for innovative initiatives.
- Models a positive, forward-leaning attitude that encourages others.
- Mobilizes the team to achieve departmental targets.
- Leads efforts to ensure departmental goals are met.
- Builds enthusiasm and momentum around innovative concepts.
- Energizes efforts that push the department toward its goals.
- Demonstrates visible passion for new ideas, encouraging others to get involved.
- Reframes challenges as possibilities, shifting mindsets toward innovation.
Risk TakingRisk Taking is about an employee's willingness to act boldly in uncertain or high-stakes situations. It focuses on balancing risk and reward, stepping outside comfort zones, experimenting with unconventional approaches, and making decisive moves even when information is incomplete. This dimension reflects courage, judgment, and the readiness to pursue opportunities that carry meaningful upside but also real exposure. In essence, Risk Taking is about the actions someone takes when facing uncertainty -- pushing boundaries, accepting personal and organizational risk, and enabling others to do the same.
- Balances risks and rewards when making decisions.
- Helps the organization avoid risks by highlighting strategic implications early.
- Experiments with unconventional approaches when traditional methods limit progress or innovation.
- Creates an environment where people feel safe trying new approaches.
- Inspires teams to stretch beyond comfort zones in pursuit of opportunity.
- Pursues opportunities that have the potential for high strategic or commercial impact.
- Risks his/her time, effort, and reputation toward the completion of goals.
- Encourages risk taking for developing potential business opportunities.
- Is willing to take risks as needed to advance the department/organization/project.
- Takes decisive action in situations where information is incomplete, using sound judgment to move initiatives forward.
- Willing to cross-lines that others would not cross.
Entrepreneurial ThinkingEntrepreneurial Thinking is about the mindset and environment an employee creates -- one that encourages creativity, customer focus, optimism, and a continual search for new ways to generate value. It emphasizes fostering an enterprising culture, stimulating idea generation, reframing challenges as opportunities, and aligning innovation with the organization's mission and long-term goals. This dimension is less about personal boldness and more about shaping how the team approaches problems, possibilities, and growth. Entrepreneurial Thinking is about cultivating the conditions for innovation, not just taking risks within it.
- Encourages dynamic growth opportunities.
- Provides a creative environment for staff to develop their ideas.
- Creates a responsive customer-oriented environment.
- Maintains an optimistic environment in the department.
- Ensures entrepreneurial efforts support the organization's mission, priorities, and long-term goals.
- Stimulates entrepreneurial thinking among team members.
- Creates an enterprising environment within the department to promote innovation and achievement.
- Finds creative solutions to problems.
- Sets a tone of optimism and possibility that energizes the team.
Continual ImprovementContinual Improvement is about ongoing learning, refinement, and enhancement -- both personally and within systems, processes, and products. It emphasizes curiosity, iteration, and the discipline to revisit ideas, gather feedback, and make them better over time. This dimension reflects a growth mindset: monitoring change, seeking skill development, treating failures as learning opportunities, and constantly looking for ways to elevate performance or customer experience. In essence, Continual Improvement is about evolving ideas and capabilities so that innovation becomes stronger with each cycle.
- Continuously seeks to improve self-performance.
- Is constantly monitoring sources and dynamics of change.
- Seeks to grow their own skills.
- Always looking to make improvements to self, systems, and processes.
- Sees failures as opportunities to learn and grow.
- Seeks and utilizes mentors to help guide professional development.
- Iterates on concepts that don't work the first time, using feedback to improve them.
- Identifies ways to improve processes, products, or customer experiences.
Learning AgilityLearning Agility is about how an employee learns and adapts in motion--rapidly absorbing new information, reframing assumptions, and adjusting strategies as conditions shift. It emphasizes experimentation, real-time feedback loops, and the ability to pivot quickly when evidence changes or when early tests reveal new insights. This dimension reflects cognitive flexibility and a willingness to update one's approach continuously, treating every success or failure as data that sharpens future decisions. In essence, Learning Agility is about evolving thinking at the speed of the environment.
- Experiments with multiple approaches simultaneously and rapidly scales the ones that show early promise.
- Quickly reframes assumptions when new evidence emerges.
- Adapts communication, strategy, or approach based on real-time feedback from customers, stakeholders, or team members.
- Rapidly learns, adapts, and reframes understanding as new information emerges.
- Integrates new information quickly, and shifts strategies based on what is learned in real time.
- Applies lessons learned immediately to improve future decisions.
- Learns from the successes and failures of others and incorporates those lessons into current initiatives.
- Actively seeks out unfamiliar situations or stretch assignments as opportunities to accelerate learning.
- Able to keep up with learning as the environment changes.
- Experiments with new approaches, extracting lessons from successes and failures.
- Rapidly absorbs new information and adjusts strategies in response to changing conditions.
ExecutionExecution is about turning ideas into action and delivering on commitments. It focuses on breaking down strategic concepts into practical steps, delegating effectively, maintaining energy and focus, and driving work to completion. This dimension reflects operational discipline: taking charge, moving initiatives forward, and ensuring that goals are achieved rather than remaining conceptual. Execution is about making things happen -- converting plans into results through consistent, purposeful action.
- Shows commitment to execution, not just ideation.
- Maintains a high level of energy to respond to demands of the job.
- Breaks down high-level strategic concepts into practical steps that guide experimentation and execution.
- Delegates tasks to others.
- Takes charge to drive the achievement of departmental goals.
- Is motivated to work toward the realization of goals.
- Takes action to accomplish important goals.
- Works hard toward the realization of goals.
Delivers ResultsDelivers Results is about driving work to completion and producing meaningful outcomes for the organization. It focuses on accountability, follow-through, prioritization, and the discipline to convert ideas into market-ready solutions that achieve measurable impact. This dimension reflects determination, resource allocation, and the ability to stay invested in initiatives until they deliver real value. Delivers Results is about ensuring that entrepreneurial efforts don't just generate learning or momentum--they ultimately create tangible, high-impact results.
- Exhibits determination and passion in completion of goals.
- Drives progress to achieve key departmental outcomes.
- Prioritizes high-impact activities and allocates resources to ensure innovative initiatives succeed.
- Create solutions that differentiate the organization in the marketplace.
- Converts concepts into market-ready products that deliver measurable results.
- Stays invested in an initiative until it delivers meaningful impact.
- Follows through on commitments and ensures that entrepreneurial projects reach completion.
- Tracks performance indicators and adjusts tactics to ensure initiatives achieve the intended business results.
- Translates strategic opportunities into action plans that drive measurable progress.
- Assumes responsibility for achieving results and makes his/her own independent decisions.